Audits
Not ready to do a full brand strategy yet?
Auditing of one of your brand’s elements is a great way to get a quick overview of where you’re at - and to get some quick-win ideas.
Brand Messaging Audit
Let’s take stock of your brand messaging. We’ll identify where your messaging is strong and where it could use improvement.
You will receive these findings and tips on how to improve your messaging’s consistency, impact and effectiveness.
Consistent messaging builds trust in a brand - which 81% of customers need before they’ll buy.
Your audit report will cover:
A review of your online communications.
Is your messaging consistent within and across your communications channels?
Do you have a clear key message that is being amplified?
What does your key message appear to be?
Are secondary messages clear and consistent? What do these appear to be?
Are messages being tailored to audiences and segments?
What are your messages focusing on? And are they aligned with your goals?
What’s included:
A 60 minute Zoom call to discuss your needs and plan the audit.
A review of your online communications.
Identifying where you’re implementing your brand messaging well, and where it’s not going so well.
Top level recommendations to address any areas that can be improved. These will be clear and practical so you can implement them right away.
A PDF document containing the audit findings and recommendations and a 45 minute Zoom call to discuss everything.
Cost:
From $ 1,650
Brand Voice Audit
Did you know that brand voice contributes 25% to brand recognition?
In this audit, we’ll take a look at how your brand voice is coming across.
We’ll also assess how well and how consistently your brand voice guidelines are being implemented.
(Don’t have brand voice guidelines yet? Click here.)
Your audit report will cover:
A review of your online communications.
To what degree are your brand voice guidelines being implemented?
Is your brand voice consistent within and across your communications channels?
Is your brand voice clear?
Are style conventions/manuals being implemented consistently, if applicable? (e.g. punctuation, grammar, use of capital letters, emoji use, etc.)
How are your audiences responding to your voice?
What’s included:
A 60 minute Zoom call to discuss your needs and plan the audit.
A review of your online communications.
Identifying where you’re implementing your brand voice well, and where it’s not going so well.
Top level recommendations to address any areas that can be improved. These will be clear and practical so you can implement them right away.
A PDF document containing the audit findings and recommendations and a 45 minute Zoom call to discuss everything.
Cost:
From $ 1,650
